You would be surprised by the number of business owners that only read news about their specific market or industry segment. If you run an online store, it seems logical enough that you subscribe to a plethora of news feeds about e-commerce. This, however, is not sufficient. The Internet, in case you haven’t realized, is changing. And it is doing so at an increasingly faster pace. Many of the latest trends and innovations in the digital space – devices such as tablets, services such as Quora or 4Square… - were not initially tied to e-commerce and only found their way there after some time. Similarly, the social media hype did not feature prominently in e-commerce news sources in the early days. If you want to innovate, you need to step our of your comfort zone and stay ahead of the curve. What are the next innovations, and how do you think you can apply them to your market?
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