Tip #1 - Twitter as a communication channel

Twitter - the microblogging platform launched in 2006 - saw phenomenal growth during 2010. In fact, the company claims that over 100 million new accounts were opened during last year alone. While it remains to be seen how many of those accounts are actually active, what is clear is that as of today Twitter is too popular to ignore as a communication channel. Allow users to interact with you through Twitter as an alternative (not a substitute) to email, telephone or other more traditional channels.